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Why is this special stretch of Highway 1 among the hottest vacation spots of the moment?

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Best Beaches

The Central Coast boasts some of the best beaches in the U.S., and certainly on the West Coast. Visitors can find a spectrum of options, with ideal beaches for sunbathing, beachcombing, wildlife viewing, surfing, tidepooling, doggie fun or even dune-driving.


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Sip and Savor

With 2,000 acres of vines and 27 wine tasting rooms among golden rolling hills, the Edna Valley makes for a delicious getaway. Plan your wine tour.


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Hiking in Paradise

Hiking along the Highway 1 Road Trip showcases the diversity of this abundant place. From Ragged Point to Nipomo, each corner of coastal SLO CAL has its own distinctive flora, fauna, and history.


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