Things To Do

Your ultimate guide to the best things to do along the iconic Highway 1. Immerse yourself in the breathtaking beauty of the California coast, from the grandeur of Hearst Castle to lazy beach-side hamlets. Discover hidden gems, encounter diverse wildlife, and indulge in the region’s vibrant art and culture. Let this comprehensive resource be your compass for an unforgettable road trip adventure.

Featured Attractions

Activities

All Things to Do

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  • Santa Rosa Creek Trail
    This trail reaches the Fiscalini Ranch near the Ridge trail.
  • Sea + Green: Vintage & Handmade Goods
    Sea + Green offer a curated collection of vintage and handmade home and garden goods, including timeless furniture, textiles, art, candles, incense, plants, crystals and other curiosities.
  • SeaPhoto App

    SeaPhoto App

    San Simeon
    Teachers, students, beachgoers, researchers and others can now view a wealth of information about central California marine life
  • Sebastian’s General Store & Old San Simeon Village
    Built in 1852 at the peak of the whaling industry, the Sebastian Brothers provided goods and services to whalers, fishermen, miners and neighboring ranches.
  • Sebastian’s General Store
    If you’re looking for coastal California history with excellent taste, you can’t do better than Sebastian’s General Store. Located in Old San Simeon, on the west side of Highway 1, Sebastian’s was a hub of activity during San Simeon’s early years, and still is today. Throughout its century-old history, the…
  • Shamel Park

    Shamel Park

    Cambria
    Not many American cities have parks with beautiful ocean views.
  • Shopping ~ East Village
    Cambria's East Village area is not to be missed. Filled with galleries and boutiques, this quaint section of town is worth an afternoon.
  • Shopping ~ Ocean Avenue
    Ocean Avenue in the beachside town of Cayucos is a great place for shoppers to explore.
  • Shopping ~ West Village
    Cambria's West Village area is filled with one-of-a-kind shops, galleries and restaurants.
  • Sidecar Tours

    Sidecar Tours

    San Luis Obispo
    Welcome to Sidecar Tours Inc., where adventure meets unparalleled excitement on the open road!
  • Sojourn Healing Arts Spa
    We provide the highest quality massage, facials and body treatments in a very relaxing and healing environment.
  • Spellbound Herbs Gift Shop & Garden
    Hardly changed since it was built as a homestead in the 1870s, the beautiful wooden building that is now the home of Spellbound Herbs Gift Shop & Garden is one of the oldest in Cambria's historic East Village.
  • Stepladder Creamery
    As a farmstead creamery, they raise goats on the farm and make cheese from their milk, allowing them to manage every aspect of the cheese production.
  • Stolo Family Winery
    Just minutes from Main Street in downtown Cambria, two miles up scenic Santa Rosa Creek Road, visitors find a restored farmhouse that sits at the base of a sun-kissed nine-acre vineyard.
  • Strawberry Canyon Trail
    The Strawberry Canyon trail is a large loop.  It is a secluded trail where you walk among towering pines.
  • Therapy by the Sea
    We invite you to relax, rejuvenate, and revitalize your body and spirit at our unique day spa. 
  • Toast Tours

    Toast Tours

    Paso Robles
    An exciting, fun filled full-day experience making the most of your time in California’s stunning Central Coast.
  • Verde of Cambria
    Nature Inspired Boutique focusing on comfort and relaxation, whimsical decor and over 40 organic herbal teas with samples of the day.