Things To Do

Highway 1’s dynamic live music scene plays out at a multitude of unique venues. From cozy bars to renowned stages, Highway 1 offers an eclectic array of live musical experiences to suit every preference. Visitors find that Highway 1 concerts transcend traditional spaces, unfolding at lighthouses, beer gardens, vineyards…

See the sights and highlights along the Highway 1 Discovery Route! Featuring 101 miles of adventure, the route stretches from the scenic coastline in Ragged Point south through the agricultural communities of Oceano and Nipomo.

Meaning "above the world" or " heavenly" in Chumash, this winery focuses on the experience of wine tasting, making it fun and enjoyable for anyone.

On those rare days when it's gray and gloomy anywhere else, count on the clouds to part and the sun to shine down on glorious Avila Beach

No Central Coast wine tour is complete without a stop on the Avila Wine Map

Twenty-five years in the local wine industry has earned us access to some of the highest quality wines at the best price.

Beach weddings along Highway 1 offer up the perfect combination of sunny weather, gorgeous coastal scenery and oceanfront hotels and vacation rentals perfect for hosting your big day and guests. With miles of pristine coastline and untouched alcoves, you can say “I do” backdropped by crashing waves, glittering…

Whether you prefer lagers, wild ales, IPAs or porters, our stretch of Highway 1 has beer for every kind of palate. This is home to pioneering brewers who have helped usher the craft beer movement to the nation and the world. They also inspired younger brewers to start…

Central Coast farmers’ markets bring more than fresh fixings ― they often bring prepared food, live music and entertainment, too. Grab your bag and join us.

Fuel your Highway 1 road trip with a freshly-brewed cup of coffee. From bold beans to specialty lattes, find an array of energizing offerings served daily at a range of coastal coffee shops. With bright, modern coffee houses and cozy cafes perfumed with the scent of just-made pastries, there’s something…

Sip, swirl and savor award-winning wines beneath a warm sun, sometimes just one mile from the ocean. Come visit Highway 1 for culture and wine.

Dining is a major attraction along our stretch of Highway 1 for good reason: the food, the views, and the ambiance are world-class. And not just in one or two towns — options abound in every destination here.

With sunshine, surf, sand, and salty air, Avila Beach feels a lot like a perfect, tucked-away paradise. Sweeten the deal — literally! — with delicious cuisine, and Avila Beach becomes downright irresistible. Fortunately for travelers of all tastes and budgets, Avila Beach offers some of the freshest dining around. Splurge…

Coastal San Luis Obispo County indulges in any excuse to throw a party. These festivals get to the heart of what the Central Coast is all about: good food, good friends, and good vibes.

Health and wellbeing have been hallmarks of Avila Beach since the 19th century, when hopeful oil drillers discovered natural hot springs there. The Avila Beach hot springs attracted visitors to “take the waters” as a way of healing ailments of many kinds. Celebrities, politicians, and VIPs — as…

Rejuvenate mind and body with relaxing Highway 1 spa and wellness experiences to suit every need. Whether you seek a refreshing facial or therapeutic massage, there’s countless ways to boost wellbeing along Highway 1. From soothing Big Sur spa and massage treatments to natural hot springs in Avila…

Who doesn’t love the hustle and bustle of an active downtown? Town greens and plazas provide a gateway to the best attractions a destination can offer, from historic landmarks to dining, shopping, and entertainment.

For a trip of a lifetime call Tours & Tasting by Eat, Drink, and Be Merry.