Things To Do

Brittlebrush, poppies, bluebells, lupine, sand verbena, and evening primrose are just a handful of the incredible wildflowers that bloom on the Central Coast.

Plentiful waters invite fishing of all sorts here on our special stretch of Highway 1. Find yourself on an uncrowded white sand beach, surf fishing any one of our 100 miles of coastline.

Once called “The Lost Coast” by Surfer Magazine, this rugged stretch of coastline boasts some of the best-kept secret surf spots in California.

Dining is a major attraction along our stretch of Highway 1 for good reason: the food, the views, and the ambiance are world-class. And not just in one or two towns — options abound in every destination here.

Our unique stretch of Highway 1 boasts mild year-round weather, picture-perfect ocean views, sandy beaches and wine country — ideal conditions for golf.

Wherever you roam along Highway 1, the ocean never lies far away. In the 57 miles of coastline between Ragged Point and Nipomo, the Pacific Ocean defines the landscape.

The stretch of Highway 1 between Ragged Point and Nipomo owes much of its magic to remarkably authentic farm-to-table abundance.

If you want the inside scoop on the best places to stop while driving the Pacific Coast Highway, you’ll need inspiration from a knowledgeable guide. Take your road trip on Highway 1 now.

As a farmstead creamery, they raise goats on the farm and make cheese from their milk, allowing them to manage every aspect of the cheese production.

The stretch of Highway 1 between Ragged Point and San Simeon offers some of the most sought-after cycling in the world.

An all-time favorite cycling route, Highway 1 offers spectacular views and challenging climbs with great restaurants, wineries and attractions along the way.

Find thousands of acres of protected open space, both on land and at sea. These estuaries, preserves, and sanctuaries are home to abundant wildlife.

With nearly 17 miles of Pacific coastline, Pismo State Beach has been a destination for sun and sand for generations.

A hike across the varied trails of Oceano or Nipomo means wildlife, peaceful lagoons, abundant native plants, and views of the Pacific coastline.

Find yourself on a hike in either of these two scenic valleys where sunshine, vineyard views, and cool coastal breezes make for perfect conditions.

With natural splendor to spare, Los Osos boasts two state parks and beaches: Montaña de Oro State Park and the Los Osos Oaks State Natural Reserve.

Sunshine, shoreline, surf and even starfish — these are just a few treasures to be found in Cayucos State Beaches and State Parks.

On Cambria’s northern edge, Leffingwell Landing begs visitors to sit and enjoy the beautiful scenery. The park offers BBQ pits, short hiking trails, a scenic lookout, boat ramp and restrooms.