Things To Do

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  • Day Spa and Massage Retreats on Highway 1
    Rejuvenate mind and body with relaxing Highway 1 spa and wellness experiences to suit every need. Whether you seek a refreshing facial or therapeutic massage, there’s countless ways to boost wellbeing along Highway 1. From soothing Big Sur spa and massage treatments to natural hot springs in Avila…
  • Dog Friendly Activities Along Highway 1
    California’s Central Coast provides a fun and safe playground for both dogs and their humans. Stay in dog-friendly lodging, dine in dog-friendly restaurants, and frolic on dog-friendly beaches, hikes and parks.
  • Elephant Seals of San Simeon Stewardship Travel Logo
    Find Elephant Seals on the beach, just off Highway 1. The rookery is easily accessible, free, and open to the public, year-round.
  • Family Friendly Things to Do
    For easy-breezy family fun, nothing beats a hike. Lace up your walking shoes, grab a hat and a water bottle, and head out any of coastal San Luis Obispo County’s hundreds of hiking trails.
  • Fishing California’s Highway 1
    Plentiful waters invite fishing of all sorts here on our special stretch of Highway 1. Find yourself on an uncrowded white sand beach, surf fishing any one of our 100 miles of coastline.
  • Fishing San Simeon & Ragged Point
    Explore Fishing in San Simeon & Ragged Point Fishing San Simeon With dramatic coastline, mild weather and rugged scenery, San Simeon and Ragged Point offer a beautiful backdrop for your fishing trip. Look for a wide variety of fishing opportunities here, including pier fishing, rock fishing, surf fishing,…
  • Gateway to Big Sur

    Gateway to Big Sur

    Ragged Point
    Big Sur represents the best of the West. As one of the nation’s top attractions, Big Sur sparkles with vast views of the Pacific.
  • Highway 1 is Dog-Friendly
    Highway 1 loves its four-legged visitors! With one of the mildest, most temperate climates in the West, the great outdoors of our stretch of Highway 1 beg to be discovered. That means outside restaurant patios, parks, beaches, wineries, hiking trails and more, just right for quality time with Fido. The…
  • Hiking San Simeon and Ragged Point
    Whether your preferred hike involves a view of the coastline, country or mountains, you will have no problem finding a path that matches your skill level and desired scenery.
  • Historic Piers and Lighthouses on Highway 1
    Take in all the piers and lighthouses of coastal San Luis Obispo County, or choose just one or two to explore. Either way, you’ll witness the impact of how this region’s coastal position shaped its history.
  • Junge Ranch Trail

    Junge Ranch Trail

    San Simeon
    Junge Ranch Trail - Hearst San Simeon State Park is a 2.2 mile out and back trail located near Cambria
  • Monterey Bay National Marine Sanctuary (MBNMS) — South End Stewardship Travel Logo
    Vast and teeming with life, the Pacific Ocean impacts nearly every part of life on the Central Coast, from wildlife to wine. But if not for the protection of the Monterey Bay National Marine Sanctuary, this landscape might not be so pristine or majestic.
  • Morro Bay Beach and Morro Rock
    This beach is a coastal frontage park featuring outstanding picnic sites.
  • Pacific Valley Bluff Trail
    Highway 1 is most famous for its coastal views, so you'll definitely want to take the chance to hop out of your car and stroll along the Pacific Valley Bluff Trail.
  • Pico Creek Surf Spot
    Longboard, short board or kite surfer...all are welcome at Pico Creek Surf Spot
  • Piedras Blancas Light Station Stewardship Travel Logo
    The Piedras Blancas Light Station stands as a monument to maritime days gone by. The lighthouse, built in 1875 and still in operation today, offers 2-hour tours of its interior and grounds, year-round.
  • Piedras Blancas Light Station Historical Tours
    Go back in time to the lonely and blustery life of the lighthouse keeper with a visit to the Piedras Blancas Lighthouse.
  • Piedras Blancas State Marine Reserve and Marine Conservation Area
    Explore California's underwater parks without getting your feet wet through a new online tour.