Things To Do

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Your ultimate guide to the best things to do along the iconic Highway 1. Immerse yourself in the breathtaking beauty of the California coast, from the grandeur of Hearst Castle to lazy beach-side hamlets. Discover hidden gems, encounter diverse wildlife, and indulge in the region’s vibrant art and culture. Let this comprehensive resource be your compass for an unforgettable road trip adventure.

Featured Attractions

Hearst Castle

Cayucos Pier

Oceano Dunes

Piedras Blancas Lighthouse

Activities

Best Things to Do

Arts & Culture

Beaches

Biking

Fishing

Golfing

Hiking

Shopping

Surfing

Wildlife Viewing

Farmer’s Markets

Spas & Wellness

All Things to Do

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  • Avila Bay Club Spa

    Avila Bay Club Spa

    Avila Beach
    The Avila Bay Club Spa offers a wide array of treatments, each of which is designed to relax, rejuvenate, and restore.
  • Highway 1’s Hidden Secrets: Surprising Highway 1 Wildlife Viewing Tips Stewardship Travel Logo

    Highway 1’s Hidden Secrets: Surprising Highway 1 Wildlife Viewing Tips

    Take a walk on the wild side! Discover Highway 1’s most surprising wildlife viewing tips this winter, the perfect time to catch awe-inspiring animals and sea life in action.
  • Day Spa and Massage Retreats on Highway 1

    Day Spa and Massage Retreats on Highway 1

    Rejuvenate mind and body with relaxing Highway 1 spa and wellness experiences to suit every need. Whether you seek a refreshing facial or therapeutic massage, there’s countless ways to boost wellbeing along Highway 1. From soothing Big Sur spa and massage treatments to natural hot springs in Avila Beach, discover…

  • Sycamore Mineral Springs Spa Massage

  • Sycamore Mineral Springs

  • Parade Highlights Highway 1 Hidden Gems

    Parade Highlights Highway 1 Hidden Gems

    Situated on the Central Californian Coast between beach towns Big Sur and Santa Barbara, Highway 1—and the charming coastal towns of San Luis Obispo County tucked along with it—isn’t just a roadway. Highway 1 Road Trip is a destination in its own right!
  • Trendsetter’s Hidden Secrets Checklist along Highway 1

    Trendsetter’s Hidden Secrets Checklist along Highway 1

    You march to the beat of your own drum. Folks take notice when you enter a room. You’re always immersed in the next cultural craze before anyone else in your friend group. Take a bow: you're a trendsetter!
  • A Favorite Among Top Journalists: Highway 1 Stewardship Travel Logo

    A Favorite Among Top Journalists: Highway 1

    Top travel journalists from across the country have been writing about the wonders of the Highway 1 Road Trip. Some are in awe of our gorgeous beaches. Others are fascinated by our beautiful wine country. Many are stunned by the diverse things to do here. All have an appreciation for…
  • Choose Your Highway 1’s Hidden Secrets Adventure Style Stewardship Travel Logo

    Choose Your Highway 1’s Hidden Secrets Adventure Style

    Cliff-climbers, ocean paddlers and eager explorers of all ages: If top secret thrills, chills and action are what you seek, look no further. We’re unveiling Highway 1’s most enticing hidden romps along the sea, sand and sky!
  • Beach Weddings on Highway 1

    Beach Weddings on Highway 1

    Beach weddings along Highway 1 offer up the perfect combination of sunny weather, gorgeous coastal scenery and oceanfront hotels and vacation rentals perfect for hosting your big day and guests. With miles of pristine coastline and untouched alcoves, you can say “I do” backdropped by crashing waves, glittering…
  • Mr. Ricks

    Mr. Ricks

    Avila Beach
    Even along the paradise road of Highway 1, it’s rare to find a bar and grill as close to the ocean as Mr. Ricks in Avila Beach. In fact, Mr. Ricks is the only full bar on the Promenade in Avila Beach. This is the ideal place to…
  • Beer Gardens, Craft Breweries & Taverns of Highway 1

    Beer Gardens, Craft Breweries & Taverns of Highway 1

    Whether you prefer lagers, wild ales, IPAs or porters, our stretch of Highway 1 has beer for every kind of palate. This is home to pioneering brewers who have helped usher the craft beer movement to the nation and the world. They also inspired younger brewers to start…
  • Washington Post Explores Highway 1 Wineries, Restaurants

    Washington Post Explores Highway 1 Wineries, Restaurants

    On California’s Central Coast stretch of Highway 1, a low-key exploration of wineries, restaurants and nature.
  • Highway 1’s Hidden Secrets: A Local Foodie’s Guide

    Highway 1’s Hidden Secrets: A Local Foodie’s Guide

    Craving an unforgettable meal served off the beaten path? Follow your discerning taste buds to Highway 1, where a secret treasure trove of delectable dining experiences await the bold, the curious and the hungry.
  • Eat, Drink and Be Merry Tours

    Eat, Drink and Be Merry Tours

    Nipomo
    For a trip of a lifetime call Tours & Tasting by Eat, Drink, and Be Merry.
  • Highway 1’s Hidden Secrets: Through a Photographer’s Lens

    Highway 1’s Hidden Secrets: Through a Photographer’s Lens

    From breathtaking ocean views coveted by nature photographers of all levels to sunny beachside photo opps ready for family smiles, you’ll soon discover why Highway 1 is known as one of the most photogenic coastal wonders in the world.
  • TripSavvy’s 10 Best Things to do Along Highway 1 Road Trip

    TripSavvy’s 10 Best Things to do Along Highway 1 Road Trip

    Expect elephant seals and monarch butterfly preserves, white sandy beaches and wineries, a world-famous castle, and some of the freshest food in the state.
  • Best Park in Avila Beach

    Best Park in Avila Beach

    Avila Beach
    Fun in the sun? Absolutely. When it comes to having a good time, Avila Beach parks offer the best possible conditions. The average temperature in this quaint beachfront town ranges between a comfortable 64 degrees F and 72 degrees F. The white sands of the beach are always…