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HIGHWAY 1'S TIME-HONORED DESTINATIONS AWAIT YEAR-ROUND Cruise back in time as you traverse Highway 1 along the scenic SLO CAL coast. From illuminating lighthouse tours to Hearst’s famous castle overlooking the Pacific, the region’s rich history is revealed with every ebb and flow of…

Riding a horse amidst the beauty of coastal San Luis Obispo County can be a transforming experience. Get saddled up and discover a whole new perspective on our special stretch of Highway 1, from equestrian trails to vineyards.

Take in all the piers and lighthouses of coastal San Luis Obispo County, or choose just one or two to explore. Either way, you’ll witness the impact of how this region’s coastal position shaped its history.

The Bees Knees Fruit Farm in San Luis Obispo is unlike any other lodging you will find in California, a country house with all the charm.

Rock Bottom Ranch, a nature lovers’ retreat, is the perfect stopping place on Highway 1 between San Francisco and Los Angeles.

The fun and festivities of a traditional Oktoberfest celebration can be had right here in coastal San Luis Obispo County.

For easy-breezy family fun, nothing beats a hike. Lace up your walking shoes, grab a hat and a water bottle, and head out any of coastal San Luis Obispo County’s hundreds of hiking trails.

Central Coast farmers’ markets bring more than fresh fixings ― they often bring prepared food, live music and entertainment, too. Grab your bag and join us.

Coastal San Luis Obispo County indulges in any excuse to throw a party. These festivals get to the heart of what the Central Coast is all about: good food, good friends, and good vibes.

Sip, swirl and savor award-winning wines beneath a warm sun, sometimes just one mile from the ocean. Come visit Highway 1 for culture and wine.

See the sights and highlights along the Highway 1 Discovery Route! Featuring 101 miles of adventure, the route stretches from the scenic coastline in Ragged Point south through the agricultural communities of Oceano and Nipomo.

A hiker’s paradise, Los Osos lies in a valley at the edge of the Pacific Ocean. Trails of all lengths span beaches, creeks, mountains, and bluffs.

El Moro Elfin Forest Natural Area An ancient oak grove, the Elfin Forest is home to trees that grow only 4 to 20 feet tall.

This park features rugged cliffs, secluded sandy beaches, coastal plains, streams, canyons, and hills, including 1,347-foot Valencia Peak.

Visitors can find a spectrum of options, with ideal beaches for sunbathing, beachcombing, wildlife viewing, surfing, tidepooling, doggie fun or even dune-driving.

California’s Central Coast provides a fun and safe playground for both dogs and their humans. Stay in dog-friendly lodging, dine in dog-friendly restaurants, and frolic on dog-friendly beaches, hikes and parks.

Hiking along the Highway 1 Discovery Route showcases the diversity of this abundant place. From Ragged Point to Nipomo, each corner of coastal SLO CAL has its own distinctive flora, fauna, and history.

A unique restaurant in Los Osos, featuring Mexican and Italian food.