Things To Do

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Your ultimate guide to the best things to do along the iconic Highway 1. Immerse yourself in the breathtaking beauty of the California coast, from the grandeur of Hearst Castle to lazy beach-side hamlets. Discover hidden gems, encounter diverse wildlife, and indulge in the region’s vibrant art and culture. Let this comprehensive resource be your compass for an unforgettable road trip adventure.

Featured Attractions

Hearst Castle

Cayucos Pier

Oceano Dunes

Piedras Blancas Lighthouse

Activities

Best Things to Do

Arts & Culture

Beaches

Biking

Fishing

Golfing

Hiking

Shopping

Surfing

Wildlife Viewing

Farmer’s Markets

Spas & Wellness

All Things to Do

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  • Central Coast Polar Bear Dips

    Central Coast Polar Bear Dips

    Cayucos
    The SLO CAL stretch of Highway 1 boasts two “polar bear dips” on the first day of the year, both of which are beloved traditions.
  • Hearst Castle Holidays

    Hearst Castle Holidays

    San Simeon
    Hearst Castle brings to life his love of all things Christmas, and invites you to join in the spirit of the season!
  • Cambria Christmas Market

    Cambria Christmas Market

    Cambria
    The Cambria Christmas Market features open-air stalls selling glühwein (hot mulled wine), traditional German foods, local vendors, and live entertainment.
  • Cambria Scarecrow Festival

    Cambria Scarecrow Festival

    Cambria
    The annual Scarecrow Festival includes plenty of fall festivities, including a trail of handmade scarecrows displayed throughout the town’s East and West Villages.
  • Family Friendly Things to Do

    Family Friendly Things to Do

    Avila Beach
    For easy-breezy family fun, nothing beats a hike. Lace up your walking shoes, grab a hat and a water bottle, and head out any of coastal San Luis Obispo County’s hundreds of hiking trails.
  • Best Central Coast Farmers Markets

    Best Central Coast Farmers Markets

    Avila Beach
    Central Coast farmers’ markets bring more than fresh fixings ― they often bring prepared food, live music and entertainment, too. Grab your bag and join us.
  • Activity Map ~ Highway 1 Road Trip

    Activity Map ~ Highway 1 Road Trip

    See the sights and highlights along the Highway 1 Road Trip! Featuring 101 miles of adventure, the route stretches from the scenic coastline in Ragged Point south through the agricultural communities of Oceano and Nipomo.
  • Arroyo Grande Village

    Arroyo Grande Village

    Arroyo Grande
    The quaint, historic, and lively, Village of Arroyo Grande (Downtown), charms visitors with its one-of-a-kind shops, dining, and community events.
  • Downtown Cayucos

    Downtown Cayucos

    Cayucos
    The quaint downtown of Cayucos boasts field-to-table restaurants, antique stores, public art and cafes ― all just steps from the beach.
  • The Hoosegow Jailhouse

    The Hoosegow Jailhouse

    Arroyo Grande
    The tiny one-room jailhouse over-looking downtown Arroyo Grande from Le Point Street is known as the Hoosegow.
  • Harmony Glassworks

    Harmony Glassworks

    Harmony
    Set in the heart of rural San Luis Obispo County, California lies Harmony.
  • Toast Tours

    Toast Tours

    Paso Robles
    An exciting, fun filled full-day experience making the most of your time in California’s stunning Central Coast.
  • San Simeon Pier

    San Simeon Pier

    San Simeon
    Before the advent of the railroad and easily traversed highways, most of the commerce in central California was conducted by ship and piers and wharfs were vitally important.
  • Cass House (Captain James Cass House)

    Cass House (Captain James Cass House)

    Cayucos
    Still standing as a restored inn and restaurant, Captain James Cass’s House is in downtown Cayucos.
  • Pacific Coast Railway Union Oil Pier “Cal Poly Pier”

    Pacific Coast Railway Union Oil Pier “Cal Poly Pier”

    Avila Beach
    In 1914 the Pacific Coast Railway Company constructed a pier at Port San Luis for commercial shipping.
  • The Place on PCH Arts Co-Op

    The Place on PCH Arts Co-Op

    Oceano
    Creative inspiration runs wild at “The Place” - Oceano’s arts co-op on Hwy 1.
  • Avila Beach Murals

    Avila Beach Murals

    Avila Beach
    The towers have become a popular “must-see” for both residents and visitors.
  • Paddle Back In Time to Historic Lighthouse Stewardship Travel Logo

    Paddle Back In Time to Historic Lighthouse

    Avila Beach
    Paddle back in time with professional kayak guides to the 125 year old fully restored and quite beautiful Point San Luis Lighthouse in Avila Beach, California