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  • Art and Culture of Cayucos
    The sunny beach town of Cayucos boasts a wide array of arts and culture to explore and enjoy. The common thread between it all? The presence of the mighty Pacific Ocean, just steps from downtown Cayucos. The influence of the sea can be found in nearly every artistic…
  • Art and Culture of Avila Beach
    The culture and art found in Avila Beach has its roots in the beauty and proximity of the ocean itself. From art galleries and art shows to public art, historic architecture and jewelry classes, everything is influenced by the calm San Luis Bay. Find a wealth of fine…
  • Art and Culture of Arroyo Grande & Edna Valley
    The beauty and bounty of Highway 1 inspires a wealth of art and culture in each of its communities, Arroyo Grande and Edna Valley among them. In Arroyo Grande, find a lively sense of history inside impeccably-preserved buildings like the Santa Manuela Schoolhouse. This quaint spot and others…
  • Art and Culture of Highway 1
    Get ready for an artistic adventure along Highway 1. This breathtaking coastal route isn’t just about stunning vistas—it’s a living gallery where creativity, history and natural beauty collide. From the world-class opulence of San Simeon’s Hearst Castle to charming Cambria art galleries, the Highway 1 art and culture scene is…
  • Los Osos-Baywood Park Spa & Wellness Experiences
    A spa or wellness experience in Los Osos-Baywood Park is a natural extension of the local experience. Los Osos-Baywood Park is tucked between Montana de Oro State Park and Morro Bay along the coast. The community and the residents are tranquil, easygoing, and health-conscious — an ideal…
  • Cambria Spa and Wellness Experiences
    Anyone who has been to Cambria will tell you: this is a healing, calming, and nurturing place. With miles of native Monterey pines, rugged coastline and bright blue sky, Cambria provides rest, rejuvenation, and tranquility to those who seek it. Spa, massage and wellness practitioners offer a very…
  • Day Spa and Massage in Avila Beach
    Health and wellbeing have been hallmarks of Avila Beach since the 19th century, when hopeful oil drillers discovered natural hot springs there. The Avila Beach hot springs attracted visitors to “take the waters” as a way of healing ailments of many kinds. Celebrities, politicians, and VIPs — as…
  • Day Spa and Wellness in Cayucos
    Day spa and wellness opportunities abound in Cayucos, where many modes of relaxation unfold steps away from the Cayucos Pier and beautiful downtown. Whether you desire a casual spa day to unwind from everyday stressors or seek a romantic couple’s massage for two, you’ll find a plethora of…
  • Day Spa and Massage Retreats on Highway 1
    Rejuvenate mind and body with relaxing Highway 1 spa and wellness experiences to suit every need. Whether you seek a refreshing facial or therapeutic massage, there’s countless ways to boost wellbeing along Highway 1. From soothing Big Sur spa and massage treatments to natural hot springs in Avila…
  • Beach Weddings on Highway  1
    Beach weddings along Highway 1 offer up the perfect combination of sunny weather, gorgeous coastal scenery and oceanfront hotels and vacation rentals perfect for hosting your big day and guests. With miles of pristine coastline and untouched alcoves, you can say “I do” backdropped by crashing waves, glittering…
  • Beer Gardens, Craft Breweries & Taverns of Highway 1
    Whether you prefer lagers, wild ales, IPAs or porters, our stretch of Highway 1 has beer for every kind of palate. This is home to pioneering brewers who have helped usher the craft beer movement to the nation and the world. They also inspired younger brewers to start…
  • Hearst Castle Zebras
    What’s black and white and visible from Highway 1? Believe it or not, zebras are a common sight for drivers passing Hearst Castle, between San Simeon and Ragged Point. The gorgeously striped species is native to Africa, but the herd here descends from zebras in William Randolph…
  • The Sweet Springs Nature Preserve Stewardship Travel Logo
    Located at the meeting of freshwater run-off and the saltwater ocean, the Sweet Springs Nature Preserve is a jewel of natural Los Osos. At 32 acres, the preserve is owned by the Morro Coast Audubon Society and includes hiking trails, interpretive signs, footbridges, and memorial benches. Local and migratory…
  • Best Park in Avila Beach
    Fun in the sun? Absolutely. When it comes to having a good time, Avila Beach parks offer the best possible conditions. The average temperature in this quaint beachfront town ranges between a comfortable 64 degrees F and 72 degrees F. The white sands of the beach are always…
  • Fishing Avila Beach

    Fishing Avila Beach

    Avila Beach
    Avila Beach consistently lands on anglers’ bucket lists for good reason: the fishing and the views are excellent here. For those without a watercraft, two piers invite anglers of all ages and abilities to drop a line. Rockfishing in this area is also particularly good, for those willing…
  • Best Weddings in Wine Country
    Wine country weddings are scenic, memorable and incredibly romantic. Thanks to year-round sunny weather and an array of unique venues nestled among the vines, find dream wine country wedding venues all along Highway 1 and beyond. From breathtaking ranches and rustic barns strung with twinkle lights to the grandeur of…
  • Best Restaurants & Dining in Avila Beach
    With sunshine, surf, sand, and salty air, Avila Beach feels a lot like a perfect, tucked-away paradise. Sweeten the deal — literally! — with delicious cuisine, and Avila Beach becomes downright irresistible. Fortunately for travelers of all tastes and budgets, Avila Beach offers some of the freshest dining around. Splurge…
  • Shopping in Avila Beach
    Avila Beach feels like paradise, and not only for its white sand beaches and other natural wonders — it’s a shopper’s paradise as well. Though downtown Avila Beach comprises just a few square blocks near the Avila Pier, these contain a wide assortment of storefronts. Deep into the…