Things To Do

To discover the flavor of Cambria shopping, just head to Main Street. The town’s main thoroughfare creates a quaint shopping district that’s split into two distinct areas: the West Village and the East Village.

Avila Beach feels like paradise, and not only for its white sand beaches and other natural wonders — it’s a shopper’s paradise as well. Though downtown Avila Beach comprises just a few square blocks near the Avila Pier, these contain a wide assortment of storefronts. Deep into the…

Find locally-made art, ceramics, cheeses, wine, furniture, surfboards, herb and spice blends, soaps, candles, glasswares, jewelry, breads, books, souvenirs, clothing and more.

Old-fashioned charm, mom-and-pop storefronts, and a friendly Main Street reminiscent of years gone by make Arroyo Grande and neighboring Edna Valley must-shop destinations. Visitors love walking the Village of Arroyo Grande (or “the Village,” as the locals call it), taking in the sights and sounds of this…

Ready to roll? Skate Parks can be found all along Highway 1, providing a fun way to enjoy the great outdoors on four wheels. Whether you’re a beginner to the sport or lifelong skateboarder, you’ll find plenty of half-pipes, handrails, vert ramps and bowls to explore along the…

With the need for social distancing, there’s never been a better time to dream about your next party-of-one trip.

Looking to pamper yourself with a Big Sur spa day? Revitalize your body and calm your mind in scenic San Simeon and Ragged Point. With spa and wellness retreats nestled along scenic Highway 1’s Gateway to Big Sur, you can enjoy an array of spa and wellness…

In 1892, Alden B. Spooner, Jr. built this ranch house overlooking the sea.

Traveling to Spooner's Cove, located within Montaña de Oro State Park, you'll take in views of rugged cliffs, sandy beaches and miles of untouched oceanfront.

Visit Hearst Castle along with its neighboring San Simeon state parks and beaches, and experience the very best of the Central Coast.

From Ragged Point to Nipomo, you’ll find unspoiled beaches, quiet woodlands, marine protected areas, art, antiquities, and driveable dunes.

The main thoroughfare of Ocean Avenue cruises through downtown Cayucos, which boasts several unique shopping opportunities.

Our Central Coast beach towns offer waves suitable for surfing, kite surfing, windsurfing and boogie boarding.

Located between two surf hotspots, San Simeon and Cayucos, Cambria is often overlooked by visiting surfers. That’s unfortunate for them, but fortunate for those in the know. Locals prize Cambria surfing as some of the most accessible and most consistent waves around. The primary spot is Moonstone Beach,…

The Cayucos Pier is a decent spot for beginners, and it's great for families who want the quintessential surf town experience that is quiet, uncrowded and laid back.

Surfing this unspoiled stretch of coastline off Highway 1 should be on every experienced surfer’s bucket list. Epic waves, beautiful barrels and a rare unexposed break make this the stuff of surfing dreams.

While San Simeon surfing definitely has its hot spots, there’s excellent surf everywhere you look along this stretch of unspoiled coastline. Seriously: endless opportunities, if you have the will to reach them. Often the best spots are tucked back in tiny, remote coves, but if you’re up for the challenge…

Once called “The Lost Coast” by Surfer Magazine, this rugged stretch of coastline boasts some of the best-kept secret surf spots in California.